Surprise & Delight
Amazon wanted a way to celebrate the inspiring, partner-led campaign executed on behalf of their Advertisers. BAMKO created a custom box that played a video, congratulating the recipient on being a finalist or winner as the recipient opened the box, including the crystal award, the announcement card, and confetti poppers.
Recipients were so delighted with the surprise and posted it all over social media after receiving the packages. Based on this year’s huge success of the program, Amazon is expecting a much larger submission of entries for 2022.
